The One Show
The One Show is the world's most prestigious award show in advertising and design. For over 50 years, the Gold Pencil has been regarded as one of the top prizes in the creative industry. The One Show has a rich legacy of honoring some of the most groundbreaking ideas, created by some of the most remarkable minds in creativity.
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Award
Agency
Client
Title
Category
Annual ID
1 Million Kids Challenge
Agency: Abbott Mead Vickers BBDO / London
Client: Sainsbury's Category: Non-Broadcast / Online
Rear View Girls - Los Angeles
Agency: Colenso BBDO / Auckland
Client: Levi Strauss & Co, San Francisco Category: Non-Broadcast / Online
Bikers
Agency: Duval Guillaume Modem / Berchem
Client: Bart Creemers Category: Non-Broadcast / Online
BHF - Vinnie
Agency: Grey London / London
Client: The British Heart Foundation Category: Non-Broadcast / Online
912 and On The Lam
Agency: The Brooklyn Brothers / New York
Client: New Era Category: Non-Broadcast / Online
The Return of Dictator Ben Ali
Agency: Memac Ogilvy Label / Tunis Mahrajene
Client: Engagement Citoyen Category: Non-Broadcast / Online
YouTube Interventions
Agency: Ogilvy Cape Town / Cape Town
Client: Wilderness Foundation Category: Non-Broadcast / Online
Camry It's Reinvented
Agency: Saatchi & Saatchi LA / Torrance
Client: Toyota Motor Sales, USA Category: Non-Broadcast / Online
Gift Of Life
Agency: TBWA\Santiago Mangada Puno / Makati
Client: Energizer Philippines Inc Category: Non-Broadcast / Online
Legendary Making of The Date
Agency: Wieden+Kennedy Amsterdam / Amsterdam
Client: Heineken Category: Non-Broadcast / Online
DIPS DESPERADO
Agency: Abbott Mead Vickers BBDO / London
Client: PEPSICO DORITOS Category: Non-Broadcast / Offline
Award:
2012 Advertising Gold Pencil
Agency:
72andSunny / Los Angeles
Client:
K-Swiss
Title:
MFCEO
Category:
Non-Broadcast / Online
Annual ID:
12086T
Award:
2012 Advertising Silver Pencil
Agency:
LDC / São Paulo
Client:
MTV Brasil
Title:
Balloons
Category:
Non-Broadcast / Online
Annual ID:
12087T
Award:
2012 Advertising Bronze Pencil
Agency:
BBDO Toronto / Toronto
Client:
Wrigley Canada
Title:
Cat
Category:
Non-Broadcast / Online
Annual ID:
12088T
Award:
2012 Advertising Merit Award
Agency:
Abbott Mead Vickers BBDO / London
Client:
Sainsbury's
Title:
1 Million Kids Challenge
Category:
Non-Broadcast / Online
Annual ID:
12423T
Award:
2012 Advertising Merit Award
Agency:
BBDO Toronto / Toronto
Client:
Wrigley Canada
Title:
Cage Cop
Category:
Non-Broadcast / Online
Annual ID:
12424T
Award:
2012 Advertising Merit Award
Agency:
Colenso BBDO / Auckland
Client:
Levi Strauss & Co, San Francisco
Title:
Rear View Girls - Los Angeles
Category:
Non-Broadcast / Online
Annual ID:
12425T
Award:
2012 Advertising Merit Award
Agency:
Drill Inc. / Shibuya
Client:
NTT DOCOMO,INC.
Title:
Xylophone
Category:
Non-Broadcast / Online
Annual ID:
12426T
Award:
2012 Advertising Merit Award
Agency:
Duval Guillaume Modem / Berchem
Client:
Bart Creemers
Title:
Bikers
Category:
Non-Broadcast / Online
Annual ID:
12427T
Award:
2012 Advertising Merit Award
Agency:
Grey London / London
Client:
The British Heart Foundation
Title:
BHF - Vinnie
Category:
Non-Broadcast / Online
Annual ID:
12428T
Award:
2012 Advertising Merit Award
Agency:
The Brooklyn Brothers / New York
Client:
New Era
Title:
912 and On The Lam
Category:
Non-Broadcast / Online
Annual ID:
12429T
Award:
2012 Advertising Merit Award
Agency:
Memac Ogilvy Label / Tunis Mahrajene
Client:
Engagement Citoyen
Title:
The Return of Dictator Ben Ali
Category:
Non-Broadcast / Online
Annual ID:
12431T
Award:
2012 Advertising Merit Award
Agency:
Ogilvy Cape Town / Cape Town
Client:
Wilderness Foundation
Title:
YouTube Interventions
Category:
Non-Broadcast / Online
Annual ID:
12432T
Award:
2012 Advertising Merit Award
Agency:
Publicis Mojo / Auckland
Client:
Greenpeace
Title:
Oil on Canvas
Category:
Non-Broadcast / Online
Annual ID:
12433T
Award:
2012 Advertising Merit Award
Agency:
Saatchi & Saatchi LA / Torrance
Client:
Toyota Motor Sales, USA
Title:
Camry It's Reinvented
Category:
Non-Broadcast / Online
Annual ID:
12434T
Award:
2012 Advertising Merit Award
Agency:
BBH London / Hollywood
Client:
Weetabix
Title:
Big Day
Category:
Non-Broadcast / Online
Annual ID:
12435T
Award:
2012 Advertising Merit Award
Agency:
TBWA\Santiago Mangada Puno / Makati
Client:
Energizer Philippines Inc
Title:
Gift Of Life
Category:
Non-Broadcast / Online
Annual ID:
12436T
Award:
2012 Advertising Merit Award
Agency:
Wieden+Kennedy Amsterdam / Amsterdam
Client:
Heineken
Title:
Legendary Making of The Date
Category:
Non-Broadcast / Online
Annual ID:
12437T
Award:
2012 Advertising Merit Award
Agency:
Y&R Amsterdam / Amsterdam
Client:
LG Electronics
Title:
Thief
Category:
Non-Broadcast / Online
Annual ID:
12438T